We will cut your CAC by 20% in 90 days.
Or we work for free.

No lock-ins. No vanity metrics. Creative briefed from real customer data, delivered in 48 hours, and accountable to your CAC. Not our portfolio. We're so confident it will work, that if it doesn't we'll throw in another month for free.

Your media buyer can't save

bad creative

If your ads have plateaued, don't touch the audience. Don't touch the bidding. The creative is broken. Most agencies brief from what looks good. We brief from 10,000+ pieces of customer data specific to your category.

Our packages start from $5,900

See if you qualify
Every creative decision traced back to real purchase data - not gut feel
Built from $200M in tracked DTC ad spend - we know what converts before we shoot
Proprietary briefing system trained on 1,000s of winning ads across $200M+ in verfied DTC Meta adspend
First drafts in 48 hours - media buyers can start testing while other agencies are still in kickoff calls
“Excellent exprience, hitting 15-20x ROAS on our ads. The detail in the market research and then quality of ads is worth it. ”
Edward Clayton
Director, Maid To Clean

We spent 2 year building an internal system

“Excellent exprience, hitting 15-20x ROAS on our ads. The detail in the market research and then quality of ads is worth it. ”
Edward Clayton
Director, Maid To Clean
Gray words like "Ideation," "Creative," "Strategy," "Shooting," and "Editing" overlap on a light background, conveying a sense of collaboration and creativity.

We don't guess

Before we write a word of script, we run your category through MKULTRA, our briefing system built from $200M in tracked DTC spend. It pulls your customer reviews, strips competitor ad libraries, and surfaces the exact language your buyer uses before they purchase. Every ad points back to it.

We've been client side

Ten years shooting for Hermes, Google, and Adidas. Two years inside Eucalyptus (acquired $1.6B)  running paid growth. We didn't build Exposure because we were good at making content. We built it because we'd watched agencies burn good budgets with beautiful creative that didn't convert, and we knew exactly why.

Not the cheapest talent

Most UGC agencies ship to the cheapest creator they can find. We choose based on audience match, not day rate. We brief properly. We edit for conversion rates, not a portfolio. The difference shows up in your CAC inside the first 14 days.
Gray words like "Ideation," "Creative," "Strategy," "Shooting," and "Editing" overlap on a light background, conveying a sense of collaboration and creativity.
Image of Contour Clinics brand logoImage of Contour Clinics brand logo
We've had an outstanding experience with Exposure. Incredibly versatile and open to feedback, their ads delivered both visually exceptional results and impressive performance. The team remained composed under pressure from senior stakeholders, trusted their process, and the results proved them right.
Adam Lester
Adam Lester
Marketing Director, Contour Clincs
Image of Eucalyptus's brand logoImage of Eucalyptus's brand logo
Exposure delivered high-quality, performance-style creative with format and pacing all held to best-in-class standards. Gabe is a very knowledgeable and humble business partner who takes the time to deeply understand your customer pain points.
Richie Wu
Richie Wu
Growth, Eucalyptus
Image of Butter Insurance's brand logoImage of Butter Insurance's brand logo
We started working with Exposure in 2024 and it became one of the biggest unlocks for our business. Gabe and the team streamlined our creative process from ideation through to execution, bridging the bandwidth gap we had in-house and contributing directly to our explosive growth through 2025.
Aaron Nolan
Aaron Nolan
Founder, Dazy Dog
Image of Contour Clinics brand logo
We've had an outstanding experience with Exposure. Incredibly versatile and open to feedback, their ads delivered both visually exceptional results and impressive performance. The team remained composed under pressure from senior stakeholders, trusted their process, and the results proved them right.
Adam Lester
Adam Lester
Marketing Director, Contour Clincs
Image of Eucalyptus's brand logo
Exposure delivered high-quality, performance-style creative with format and pacing all held to best-in-class standards. Gabe is a very knowledgeable and humble business partner who takes the time to deeply understand your customer pain points.
Richie Wu
Richie Wu
Growth, Eucalyptus
Image of Butter Insurance's brand logo
We started working with Exposure in 2024 and it became one of the biggest unlocks for our business. Gabe and the team streamlined our creative process from ideation through to execution, bridging the bandwidth gap we had in-house and contributing directly to our explosive growth through 2025.
Aaron Nolan
Aaron Nolan
Founder, Dazy Dog
Image of Contour Clinics brand logoImage of Contour Clinics brand logo
We've had an outstanding experience with Exposure. Incredibly versatile and open to feedback, their ads delivered both visually exceptional results and impressive performance. The team remained composed under pressure from senior stakeholders, trusted their process, and the results proved them right.
Adam Lester
Adam Lester
Marketing Director, Contour Clincs
Image of Eucalyptus's brand logoImage of Eucalyptus's brand logo
Exposure delivered high-quality, performance-style creative with format and pacing all held to best-in-class standards. Gabe is a very knowledgeable and humble business partner who takes the time to deeply understand your customer pain points.
Richie Wu
Richie Wu
Growth, Eucalyptus
Image of Butter Insurance's brand logoImage of Butter Insurance's brand logo
We started working with Exposure in 2024 and it became one of the biggest unlocks for our business. Gabe and the team streamlined our creative process from ideation through to execution, bridging the bandwidth gap we had in-house and contributing directly to our explosive growth through 2025.
Aaron Nolan
Aaron Nolan
Founder, Dazy Dog

What you achieve with us

Numbers your CFO will love

CPA drops an average of 30%. ROAS moves from 1.2x to 4x. Spend scales from $50k to $500k without creative becoming the ceiling.

While they ideate, we ship

20+ ads a week. Edited same-day. Live in 48 hours. While your last agency was still writing the brief, we've already tested three formats.

Nothing chosen by gut feel

We monitor every format and hook angle running in your category right now. By the time we brief your creative, we've already seen what's working.

What we make (and why it works)

Performance Videos

Native creative that stops the scroll because it doesn't look like an ad. We've tested hook formulas across $200M in spend. We know which openings make thumbs stop and which ones get flicked. The average across our video creative is 4.2x ROAS. Shot, directed, and live in 48 hours. Your competitors' ads look like ads. Ours look like something a friend sent.
“Exposure are the strongest and most agile performance-driven creative shop we've ever worked with in Australia to date.”
Image of Tom Mansfield, Founder of Vital+
Tom Mansfield
Founder, Vital+

Static Ads

Every colour choice, every hierarchy decision, every CTA placement — all traced back to split test data across our client base. If it doesn't convert, it doesn't ship. We've never sent a static ad we couldn't justify on a performance basis.
“Exposure delivered the assets with very minimal changes and we have seen promising results using across both TikTok and Meta.”
Image of Charlie Waters, CEO at Koh
Charlie Walters
CEO, Koh

Premium Production

Audiences have learned to tune out cheap UGC. We produce creative that earns trust at scroll speed. For brands that need it, we bring full production — same gear and standards we used for Google and Adidas. But the research, the brief, and the performance accountability are identical regardless of format. Big budget or lean budget. The thinking doesn't change.
“Gabe and the team were quickly able to understand our product and market, put together a research-backed plan and then execute some super high quality creative, and its performing really well in Meta.”
Tim Veron
Tim Veron
Founder, Vively

Frequently asked questions

Why don't I just hire a team full time?

Building a comparable team internally runs $140k+ per month in payroll before you factor in benefits, gear, software, and onboarding. And that team still wouldn't have access to $200M in cross-account spend data or a research system built from 10,000+ data points. You'd also be carrying the overhead whether you need 5 ads that month or 50. We scale with you. And when you need to talk to someone, you're in a Slack channel with us directly. Not waiting on a ticket.

How quickly will I see results?

Most clients see creative performance data within 2 weeks of their first delivery.

How do you brief creative without wasting my time?

MKULTRA connects to Facebook and TikTok's APIs and monitors your competitors' live ad libraries on an always-on basis. When a competing brand starts scaling a new angle or format, we know immediately and brief against it. It also gives us access to their highest converting landing pages. Is it legal? Sure. Frowned upon? Definitely.

Is my brand a good fit?

DTC and ecommerce brands with product-market fit who are ready to scale paid social. Typically brands spending $50k or more per month on Meta or TikTok who know their creative is the bottleneck. We also work alongside media buying agencies. If you already have a buyer in place, we slot in as the creative arm and make their job easier. We're not precious about it. If it helps the numbers move, we're in.

Who's not a good fit?

exposure does not partner with companies whose products:

Harm consumer health or well-being (e.g., tobacco, alcohol, gambling).

Rely on unsubstantiated claims or lack scientific credibility (e.g., fad diets, unproven supplements).

Additionally, if a client is not operationally prepared or lacks the working capital to scale ad spend to 7-figures per month while meeting ROAS and CPA targets, exposure may not be the right fit. However, exceptions are often made for companies whose products have a significant positive social impact.

What if it doesn't work?

If we work with you for 90 days, and we don't have a positive effect on your ad account, we will work for free for another month. We're that confident.

Get your free creative audit

In 20 minutes we'll review your current creative, show you where performance is leaking, and tell you exactly what we'd test first. No pitch. Just data. If we're not the right fit, we'll tell you that too.
"Hitting 15-20x ROAS. The detail in the market research and quality of the ads is worth it."
Edward Clayton
Director, Maid to Clean